What is gold selling for is a question that resonates across both traditional finance and the rapidly evolving crypto sector. As of June 2025, gold’s role as a store of value is being redefined by central bank activity, macroeconomic shifts, and the rise of digital assets like Bitcoin. This article breaks down the latest gold price trends, the forces driving demand, and what these changes mean for investors and the broader blockchain ecosystem.
Gold’s position in global finance has reached a pivotal moment. As of June 2025, data from Barchart and the World Gold Council confirm that foreign central banks now hold more gold than US Treasuries—a reversal not seen since the 1990s. Central banks have been net buyers of gold for 16 consecutive years, with 23 nations expanding reserves in the first half of 2025. This year is on track for about 900 tonnes in net purchases, more than double the long-term average (Source: World Gold Council, June 2025).
Analysts attribute this surge to several factors:
Recent price action saw gold briefly drop 5% due to a large ETF block trade, but Chinese ETFs increased their exposure during the dip, signaling continued institutional confidence.
The question of what is gold selling for is increasingly intertwined with the rise of digital assets. Bitcoin, often dubbed “digital gold,” is emerging as a rival store of value. As of June 2025, Bitcoin’s price hovered near $115,000, with analysts suggesting that even a small rotation of capital from gold to Bitcoin could trigger significant rallies (Source: Grafa, June 2025).
Key trends include:
Bloomberg Intelligence strategist Mike McGlone notes that gold’s push toward $4,000 per ounce may set the stage for capital rotation into US Treasuries, but the broader trend is a shift toward hard assets—both physical and digital.
Blockchain technology is transforming how investors access and interact with gold. Tokenized real-world assets (RWAs), including gold, are now available on decentralized platforms. For example, PancakeSwap’s partnership with Ondo Finance is bringing over 100 tokenized RWAs to the BNB Chain, making assets like gold accessible to a global audience (Source: PancakeSwap, June 2025).
Benefits of gold tokenization include:
This integration is crucial for DeFi’s maturity, introducing stability and tangible value to the ecosystem. It also enables portfolio diversification, stable yields, and reduced volatility for crypto users.
While the outlook for gold remains strong, several risks and uncertainties persist:
Analysts caution that while gold’s upside case points to $5,000 per ounce, a pullback to $3,000 is possible if equity markets reverse. Meanwhile, Bitcoin’s stability during inflation prints suggests it is behaving more like a macro hedge, reinforcing its role alongside gold in diversified portfolios.
The evolving answer to what is gold selling for reflects deeper shifts in global finance. Central banks, institutional investors, and everyday users are all seeking reliable stores of value—whether in physical gold, tokenized assets, or digital currencies like Bitcoin. As tokenization and DeFi platforms such as Bitget continue to innovate, access to gold and other hard assets is becoming more transparent, liquid, and inclusive.
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